Go Straight to: What is Manipulative Keyword Targeting? On a November day, a bus traveled through winding mountain roads during the late afternoon in Eastern Europe. A group of American travelers sat among a handful of locals on board. The Americans were getting...
Go Straight to: What is Keyword Stuffing? The Chattering Echo It started with a drink. A friend handed an unmarked can to him at a party. "Trust me, dude. It’s not on the market yet. It’s insane." The first sip was like silk. It sent a ripple through his veins. He was...
What You Need to Know About Google’s Indexing Reports and Crawl Efficiency I recently had someone come to me, a bit worried. Their Google Search Console (GSC) account reported a ton of "Not Indexed" URLs, and they were concerned about their website’s online visibility...
Behold! These are the SEO tactics that have achieved the long-coveted sainthood. The high priests of the super-secret society convene every fiscal year (Gregorian calendar, naturally...) to decide which chapters of SEO stay, are added, or are removed from the Canon of...
Every dollar matters for startups navigating tight budgets and fierce competition. Scalable growth strategies like Search Optimization (SEO) build lasting value, ensuring your startup thrives not just today, but over the years to come. For startups ready to invest in...
The way people search online is changing, which means you are at a disadvantage if you are not keeping an eye on important data sources. One of the easiest things you can do is ensure you have access to and are actively using Google Search Console. I’ve recently...
When you're on Google, have you noticed how some websites have extra details, like FAQs, star ratings, or recipe times in search results? That's not random, it’s the result of schema markup, also known as structured data, added to website content. In an...
I've observed a decline in organic search over the past decade. Search engines, notably Google, have introduced features like People Also Ask, lists, paragraphs, and video snippets that push naturally ranking website listing further down the page. Search engine...
AI is changing how people search, making it more important than ever to understand how to track traffic from AI-generated searches. This article will explore how to identify and analyze organic traffic from traditional search engines like Google, as well as AI-driven...
Throughout the many clients I've served over the years, I've found most websites have at least two or three areas of opportunity that are easy and quick to implement. Among these are some of the most vital areas of SEO, ensuring your website is available, crawlable,...
